Though newly launched in Singapore, Tivoli Audio has been bringing the world its news, music, and podcasts in high-quality audio and iconic style since 2000. Take a trip back two decades and discover how a simple, yet mighty, tabletop radio transformed Tivoli Audio into the well-loved audio house it is today.
In the Beginning, There Was One.
The Model One tabletop AM/FM radio was designed in 2000 by renowned audio engineer Henry Kloss. The radio that started ti all and put Tivoli Audio on the map was the key to opening the doors to the global market and creating the footprint the brand has today.
Stylistically similar to table radios Kloss had designed for KLH in the 1950s, this deceptively simple product hid technology that could lock in on faint stations, and acoustics which sounded far superior to other audio products that were considerably more expensive.
With MP3 players quickly gaining traction, forever altering the world's music listening habits, it was unclear if a simple radio could remain such a crowd pleaser. However, the niche the Model One had created was unique and with the value it delivered, there was nothing else like it at its price point.
Tivoli Audio was officially here to stay - the Model One owners loved their radios, and today they all have their stories to tell...
It Takes a Village
Inspired by the design of the Model One, additional products evolved from its likeness such as: The Model Two, Model Three, and PAL BT portable speaker radios.
Tivoli Audio continues to stay rooted in timeless design, however, with technology rapidly changing, the company has adapted modern product features to create the most optimal user experience.
This began with Tivoli Audio first adding Bluetooth to its iconic radios in 2010, then Wi-Fi streaming in 2015. This was followed by the introduction of DAB to the new Model One+, as well as AirPlay2 and Chromecast built-in to the Generation 2 collection.
The Next 20
Before the expansive tabletop/plug-and-play audio boom that we've come to see today, there was Tivoli Audio. Tivoli Audio's products have brought a level of luxury detail and design that are unheard of at the price point. More than that, Tivoli Audio also brought design to the forefront of consumer audio electronics.
Tivoli Audio takes pride in its collections and the values they represent. Embedded in the company's DNA is the belief that aesthetics and sound quality should go hand in hand - neither should be compromised for the other.
From the early days of offering a single AM/FM radio to the innovative designs of today and tomorrow, Tivoli Audio continues to live by its promise: to create products that deliver natural, true-to-life sound. Beyond that, Tivoli Audio strives to make products that are simple and easy to use, and above all, bring joy to every listener. After all, THAT is what music is all about.
Atlas Sound & Vision is proud to be appointed as the exclusive distributor of Tivoli Audio in Singapore. Shop Tivoli Audio online now or head down to ATLAS@Millenia Walk for an in-person listening session.
This article has been adapted from The World Of Tivoli Audio blog. Read the original story here.
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